We hear it almost every day (okay, not every day but we do hear it a lot) from people who are trying to sell during this strong buyer's market. They try and try for weeks, months... some have even been trying to sell for a couple of years. And the question they ask us is, "Why can't I sell my home? What am I doing wrong?"
The answer may be a bit simpler than you think. And you probably won't like the answer and you'll probably start protesting right away but since you asked, I'm going to give you a straight answer.
Are you ready? Are you sure? Okay, you asked for it so here it is...
The reason you can't sell is because you don't really want to sell.
Oh my, I can hear the screams of indignant protest already.
What?! Are you crazy, Tim? Have you not been listening to a word I've said? I've had my home listed with a broker for longer than I can remember and now you say I don't really want to sell my home?! I need to move because (fill in the reason: new job, can't afford payments, want to downsize, want to upsize, etc.) Of course I want to sell my home.
Okay, okay... simmer down there and listen for a minute. And I don't mean for you to listen to me. Listen to yourself. Listen to your own words. What did you say about your attempts to sell? Exactly what is it that you are you saying that you want to sell?
Good grief, man... do you have an attention problem? I said that I want to sell my home. I need to sell my home! Can't someone help me sell my home?!
Take a deep breath now and calm down. I heard you just fine... but you aren't listening to yourself. In fact, you may be kidding yourself and, in the process, defeating yourself. You've heard it before... the truth of this statement is not easy to swallow but the fact is that all too often...
We are our own worst enemy.
Why can't you sell your home? There are three points that culminate in one simple answer.
- Nobody wants to buy your home... they already have one of their own, thank you.
- Your home isn't really for sale even if someone needed or wanted to purchase your home.
- Nobody could afford to buy your home if it were for sale.
Here it is folks... as long as you think of your HOUSE as your HOME you won't be able to sell it. It's just a simple reality of life... HOME is where the heart is and you simply cannot sell that at any price.
As long as you think of your HOUSE as YOUR HOME, you will place far more value on it than will anyone else. If you place too much value on it then you will likely price it far too high and you will unconciously make certain that every potential buyer who walks through know that it is YOUR HOME -- NOT THEIRS.
The mind (psychology) is a powerful force in all of our lives. Stop being your own worst enemy and face up to the fact that you have a HOUSE that you need to sell.
You will take your HOME with you when you move! Let's get your HOUSE sold as soon as possible. Call us today and let us help you get started on the right foot.
Timothy H. Fennell, P.A.
Susan A. Fennell, P.A.
Broker Associates / REALTORS
www.BestHomesInJacksonville.com
Somewhat funny but true. People need to get unattached an agents need to educate them on the truth about pricing.