So, I open my paper this morning (well, not exactly -- I visited the online site of the local paper) and was greeted with the following headline:
Blacks Likely to Pay More for Loans
Blacks and Hispanics are more than 30 percent more likely to receive higher-rate subprime loans than whites, study shows.
Not that this is 'new' news for those of us who tend to stay on top of anything and everything real estate related but I did wonder if there was some sort of new twist on the whole theme so I read the story. Certainly if you stopped after only reading the headline, you would think its just a fact - if you are black or hispanic get ready to pay through the nose for a mortgage. But, that's not what the story was saying per se. In fact, it went on to present where the data came from, how it was determined and what it may and may not mean. It was a pretty fair, objective story. But you wouldn't have known that from the headline.
Now, my objective is not to judge the study, minorities and lending, or even our role as REALTORS in the whole lending process. I'm not qualified to pass judgment there, but I do have an opinion of "news stories" in general. I take what I read with a grain of salt - even when reading my own material (LOL). Two things prompted my interest in this topic:
1. Something that was written in another blog yesterday (I don't remember who wrote it but I do remember agreeing with her). The writer was discussing how the media often paints an unfair picture of us (agents) and what we do. Granted, we have enough unethical folks among us to simplify their task but the fact of the matter is that the vast majority of us are conscientious, hard-working, well educated professionals who are genuinely looking out for the best interests of our clients.
2. I was interviewed by a "journalist" a few weeks ago regarding the increases in homeowners insurance rates in Florida. The "journalist" obviously had an agenda (which I won't go into now) and my answers weren't supporting his agenda. It was almost humorous to watch as he tried to shape my opinion and ellicit a quote that would support his story. He became frustrated with me, began raising his voice and suddenly said that I would soon learn my opinion was wrong and hung up.
Well, I wasn't shocked when his story appeared in the paper a couple of days later without my comments. He called others and got quotes that supported his agenda and wrote the story as if it were gospel.
There is little or nothing we can do to cmbat individual misrepresentations but, I believe it is up to us to, not only live and work in a professional manner at all times, but to also continually accept a role as educators. There seems to be a bit of a move on the part of NAR to help in this regard. I've heard some recent radio ads talking about our role in the community as small business owners and what that means to the community. I hope they (the NAR) plan to expand on this campaign in the future by going into greater depth as to "all" we do - the public needs to know that we don't get paid to simply unlock homes so they can look around and then fill out a few forms so they can purchase them. In fact, that is such a miniscule part of our job that it hardly shows up on the chart... but I'll guaranty you that is all the vast majority know of what we do.
As people in a fast-moving society, we are greatly influenced in our thinking by bits and pieces of info that we pick up here and there. I'm sure more people will stop at the headline of the above mentioned story than will read it in its entirety. It is definitely up to us to fully explain what we do. When our customers know what it is that we are doing for them, they are perfectly comfortable paying us for it. I hope you will join me in making it a part of your daily routine to educate as you work. The more the public knows, the easier our jobs will be.

Timothy H. Fennell, P.A.
Susan A. Fennell, P.A.
Broker Associates / REALTORS
www.BestHomesInJacksonville.com